Small Business Public Relations
For nearly 30 years, we’ve worked with businesses across the country, helping them discover and share stories that matter. We’ve encountered thousands of small businesses with incredible stories, but lacking the budget to afford a comprehensive public relations program.
As a team of passionate storytellers, we want to ensure no good story goes untold.
That’s why we created a Small Business Practice.
Public relations isn’t just for big companies. We built this practice for your small business. It’s affordable, flexible, and tailored to what you need.
BECAUSE SMALL BUSINESSES DESERVE BIG MOMENTS
WHO’S THIS FOR
Our small business packages are designed specifically for independently owned businesses, local retailers, service providers, and new ventures. These are the small businesses keeping a community running.
Think:
- A woman-owned gift shop getting ready to open its doors
- A local coffee shop adding a second location
- A family-run HVAC company looking to grow its presence online
- A boutique gym or salon that wants to connect with new customers
- A pop-up-turned-permanent storefront ready to make a splash
If you’re a passionate small business owner in the Philadelphia area looking to build awareness, connect with your community, and grow, we built this for you.
WHAT YOU GET
Each client’s PR program is uniquely built to fit their goals. Clients get a custom mix of services that can include:
- Managing and growing your social media presence
- Reaching out to local influencers or community groups
- Building a blog or content plan that gets attention (and SEO / GEO traction)
- Writing and distributing media pitches to local or industry outlets
- Supporting the launch of your new store, restaurant, or venue
- Providing ongoing content and communications strategy
QUALIFICATIONS
These offerings are highly customized and built to maximize modest budgets, making PR attainable for business that typically can’t access traditional agency support.
Businesses that qualify have some or all of the following traits:
- In business less than five years
- Less than $5M annual revenue
- Clients generally come from a hyper-local area (i.e. 5-10 mile radius)
- Located in or around the Philadelphia area
Package Options
Our Small Business Practice Packages offer month-to-month flexibility and no long-term commitment, unless you want one. Every package is fully customized based on your budget and business goals.
Starter – $1,000 / Month
For small businesses looking for foundational support:
- Basic content planning (blog or social calendar)
- PR manager to provide counsel and guidance
- Monthly check-in call
Growth – $2,000 / Month
For businesses ready to take the next step:
- Basic content planning (blog or social calendar)
- Social or blog post creation & management
- PR manager to provide counsel, guidance and content creation
- Monthly check-in call
Pro – $3,000 / Month
For businesses who desire regular visibility with their audience:
- Basic content planning (blog or social calendar)
- Social or blog post creation & management
- Monthly influencer or media outreach
- PR manager and additional PR support
- Bi-weekly check-in call
Grand Opening Package
Perfect for new stores, restaurants, or local venues
Fully customized packaged per location. Pricing varies.
Inquire to learn more.
HOW TO GET STARTED
Step 1: Contact us to book an intro call
Step 2: We’ll talk through your goals and budget
Step 3: You get a customized proposal