This is our public relations blog.
-Lesley Amy I like cats, I like talking to people, and I love learning new things. I have a deep appreciation for all things goofy and strange, and pride myself on being a very well-spoken college graduate who has always been told I seem “very mature for my age.” I am someone who will observe … Keep reading
In theory, pitching reporters is a relatively easy task. You write the pitch, find a reporter, and then send that pitch to said reporter. Sounds easy enough, right? While it sounds that easy when you look at the basics, pitching reporters is much more than just sending an email. One of my colleagues always says, … Keep reading
We can always do a little extra in the office. Extra to get to know our coworkers and colleagues. Extra to expand our minds and consider new possibilities. Extra to spark thought-provoking conversations and foster good communication within the workplace. In the PR world, reading is like breathing. Consuming the news, sifting through articles and … Keep reading
When it comes to building a professional network, most of us PR pros (or anyone in the working world, for that matter) know that having an active presence on social media is more important than ever before. In fact, I can probably count the number of people I know who don’t have a LinkedIn profile … Keep reading
Spring is in full swing – the birds are chirping, the flowers are blooming and (in Philly, at least) the humidity is rearing its ugly head again. It’s time for that yearly spruce up. At home, you’re probably opening the windows to air out the rooms, filling bags with old-clothing donations and cleaning the woodwork. … Keep reading
Are you proud of your office? This Earth Day at Buchanan PR, I’m reflecting on our humble abode, and realizing just how proud I am to be a part of such an eco-friendly organization. Why do I find us so green, you may ask? Let me give you a little tour of our building…maybe you’ll … Keep reading
-Lauren Marano On my first day as a PR intern, I arrived at the office half an hour early, just as the first worker pulled into the driveway. I was incredibly nervous, excited, bemused and downright scared. My dad always told me, “Think it through, Lauren.” But for some reason, I couldn’t think past everyday … Keep reading
Last week, I performed a less-than-glamorous task at work – one that’s not even remotely related to PR. I may have squealed like a baby while doing it (probably among the top five grossest things I’ve ever done), but I was happy to take care of it for the agency and shared a few laughs … Keep reading
Four months ago when I began my internship at Buchanan Public Relations my mind was filled with questions. With no background in PR or the B2B industries in which the firm primarily works, I found myself inundated with new information every day. From how to build media lists to the seemingly endless string of acronyms and … Keep reading
Oh, the things you won’t learn in school. The truth is, your chances of entering a career as a young professional fully prepared and equipped with the precise skill sets expected of your position are unlikely. The world is evolving faster than ever as systems of technology, communication and collaboration improve and expand across industries. But … Keep reading