Although I’m still a newbie in the world of public relations, there are several things I’ve already realized I will face throughout my career that will cause stress, panic, and probably even make me question my sanity. These are situations that PR professionals deal with on the regular. Allow these dogs to further explain.
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Flying the Coop
My name is Blair Kahora Cardinal, and I’m about to fly the coop.
In late December, my husband and I are due with our first Baby Bird Cardinal. Not only are we scrambling to assemble the nursery and read every parenting book on the planet, but I’m also hustling in the office to create smooth account transitions for my clients and colleagues. What I’ve found is that there’s no shortage of things to consider when you’re going to be out for three months.
Mentoring the Next Generation of PR Pros
Public relations is very much a “learn by doing” industry. While taking communication classes can certainly help undergraduate students learn why it’s a valued profession, often it’s the internships we complete that truly teach us how to be a PR pro – a testament to those in the field who oversee our work and help us develop along the way.
Where Are They Now? (Part 3)
We continue to be impressed by the accomplishments of our former interns. Our blog series, “Where Are They Now?,” highlights their career trajectories – showcasing what they have accomplished since their time with us, their biggest takeaways from their experiences here and their advice for those just starting out.
This week we hear from Megan Hanks, a graduate of Lehigh University who interned with us in 2011.
What a PR Degree Can’t Buy
“Baptism by fire.” This was the term used to describe the internship program at Buchanan Public Relations on my first day at the agency. I didn’t understand it then, but I definitely do now.
When I chose Public Relations as a major during my first semester in college, I didn’t know exactly what it was. Upon graduating in May, I thought I knew what it was. I was completely wrong. Granted, I understood the basic skills of the profession, such as how to write a news release, how to use proper grammar and AP Style and how to conduct proper research. But to be completely honest, I don’t think I truly appreciated what PR was until I was fully immersed in it.
Where Are They Now? (Part 2)
Over the years, we at Buchanan PR have had the opportunity to work with a number of talented college students and recent grads interested in exploring careers in public relations. These interns have gone on to do amazing things and have some pretty great tips for those looking to break into the field. Our blog series, “Where Are They Now?,” highlights the career trajectories of former BPR interns – showcasing what they have accomplished since their time with us, their biggest takeaways from their experiences here and their advice for those just starting out.
Our second submission is from former intern Sydney Fenkell, who worked with us during the summer of 2011. A University of Pennsylvania graduate, Sydney currently works at a public relations agency outside of Boston.
The Best and Worst of 2012 through the Eyes of PR Practitioners
This week we shared our firm’s holiday card, the theme of which is to “enjoy the holidays through the eyes of a child.” Many years later, we find ourselves seeing the world through a different lens as Public Relations practitioners. How stories are told, how they are perceived, and how people’s behavior changes as a result all factor into how we view the world today.
Here are, from our perspective and areas of expertise, some of the best and worst PR moments of 2012: