BPR Best of 2016 January 3, 2017 Staff Public Relations Share This Twitter Facebook Pinterest LinkedIn Staff Related Posts When a Rebrand Looks Like a Downgrade: What the Tree Hut Backlash Reveals About Brand Perception When Tree Hut debuted its new visual identity in December, the company framed the update… When You Don’t Own Your Story, Someone Else Will: A PR Lesson from Wicked When you think of Wicked, you can’t help but picture pink and green, flying monkeys, and Cynthia… Nostalgia Marketing: Building Trust through Shared History Hershey’s Christmas tree. Those three words bring a flood of memories to many. In 1989…
When a Rebrand Looks Like a Downgrade: What the Tree Hut Backlash Reveals About Brand Perception When Tree Hut debuted its new visual identity in December, the company framed the update…
When You Don’t Own Your Story, Someone Else Will: A PR Lesson from Wicked When you think of Wicked, you can’t help but picture pink and green, flying monkeys, and Cynthia…
Nostalgia Marketing: Building Trust through Shared History Hershey’s Christmas tree. Those three words bring a flood of memories to many. In 1989…