What is the New Definition of Fake News?

I can’t stress enough how important it is to us – and our clients – that we work with trusted news sources. We rely on them to disseminate our clients’ announcements, quote executives as credible expert sources and provide us with the most up-to-date facts and current events. Prior to 2017, fake news was defined … Keep reading

A First-Person Perspective on the Internship Experience

– Sean Udicious Last week, Account Coordinator Lesley discussed several important ways you can turn your internship experience into a full-time job in Buchanan Public Relations’ new vlog. As the agency’s current public relations intern, I’ve already taken much of what she, as well as everyone else in the office, has said to heart. Of … Keep reading

Why We Passed on Your Resume (Sorry, Not Sorry)

Congratulations! You’re going to graduate summa cum laude from a top university, and you’re applying for internships in hopes of eventually landing a full-time position. You have great work experience, relevant coursework, and joined all the appropriate clubs and college networks at your school. But wait, what’s this? Your resume has a few mistakes? You … Keep reading

The Power of Simplicity

Have you ever struggled when it comes to pitching complex or technical clients to the media? Buchanan Public Relation’s President Anne Buchanan breaks down why simplicity is key.

Does This Tweet Make Me Look Insensitive?

We’re living in a world where the leader of the U.S. tweets his every movement and #burn is so common, even grandmas know what it means. Twitter, Facebook, Instagram, Snapchat: We use them every day – personally and professionally. But how do we know when our online game has gone too far? You’ve written a … Keep reading

Lights, Camera, Organization!

The last couple of months at BPR have been an exciting flurry of new cameras, lenses, audio equipment and learning experiences. As demand for video increased, it quickly became apparent that while building a new program, we needed to implement a unique system of organization. Of course, there is no “right way” to run your … Keep reading

Will you accept this…pitch?

As a male in a predominately female office, I’ve had to learn to adapt to the likes and dislikes of the female majority when it comes to pop culture. One of those things, which I have now grown to love, is The Bachelor. I began by checking out The Bachelorette last season with hesitation, but … Keep reading

Award Season at Buchanan Public Relations

Now that award season is upon us, we decided to look back on some of our own trophies this year. It may not be the Oscars or the Golden Globes, but Buchanan Public Relations was certainly a strong competitor at the PRSA Philadelphia 2016 Pepperpot Awards. But, we don’t always take ourselves so seriously. Fast-forward to … Keep reading

“Mindset of a Guardian, Heart of a Warrior:” Serving As Public Information Officer For a Major Police Department

– Anne Buchanan Last month, the Philadelphia Chapter of PRSA bestowed its Integrity Award on Lieutenant John Stanford, Public Information Officer for the Philadelphia Police Department. The award annually recognizes an individual or team whose efforts mirror the core value of PRSA’s Code of Ethics and Professional Standards, including advocacy, honesty, loyalty and transparency. I … Keep reading