PR Pros, It’s Time to Pay Up: #SubscribeToTruth

For those of us in the profession of public relations, the rise of fake news and the attacks on legitimate media outlets have been deeply disturbing. The Code of Ethics developed by our industry’s leading professional association, PRSA, calls out honesty as one of six, key professional values that its members uphold: We adhere to … Keep reading

PR Lessons to Learn from United Airlines Crisis

As most of you already know, United Airlines recently suffered a self-made disaster that left us PR pros with nightmares. What started as damning footage surfacing of a man being violently dragged off a flight, snowballed into a highly-publicized crisis that, ultimately, could have been avoided. In fact, I wrote a blog post a few … Keep reading

The Story of Buchanan Public Relations

Buchanan Public Relations works with well-known clients, top tier publications, and has over a dozen employees (plus two dogs!). But it wasn’t always this way, and the road was not always an easy one. President Anne Buchanan tells the story of how Buchanan Public Relations came to be — from a one-person company operating out … Keep reading

So You Got An Interview

I handle the internship and co-op programs here, and, especially for summer, I get hundreds of resumes for only two open positions. A few weeks ago, AC Lesley wrote a blog post about some major resume mistakes we see: Why We Passed on Your Resume (Sorry, Not Sorry). She did a great job emphasizing the … Keep reading

Luck O’the Irish? BPR reveals luckiest moments in PR

The staff at Buchanan Public Relations has had their fair share of lucky moments; but instead of a pot of gold, our rainbows end in top tier media placements, unlikely connections with celebrities, and even the opportunity of a lifetime. Take a look, and may the luck o’ the Irish be with you!

Why Your Office Should Embrace March Madness

It’s the most wonderful time of the year! No, not Christmas – March Madness. According to a recent study by Office Team, 32 percent of managers say March Madness activities are not welcomed in the workplace. And while 57 percent are okay with allowing it in moderation, only 11 percent of managers truly welcome the … Keep reading

What is the New Definition of Fake News?

I can’t stress enough how important it is to us – and our clients – that we work with trusted news sources. We rely on them to disseminate our clients’ announcements, quote executives as credible expert sources and provide us with the most up-to-date facts and current events. Prior to 2017, fake news was defined … Keep reading