On Thursday, February 8, 2018, the city of Philadelphia celebrated the Eagles’ first Super Bowl victory with a massive parade. Hundreds of thousands (maybe millions) of happy fans crowded the streets, “Philly Philly Dilly Dilly” skywriting laced the clear blue…
I’m lucky to have a career that takes me to different places all over the country from time to time (the most random places having been Boise, ID, and a small town in eastern Oregon just last month). The way…
Full disclosure: I began writing this post about how Instagram Stories are better for businesses than Snapchat based on the level of engagement they can elicit from consumers. Then halfway through my draft, Snapchat released its most recent update, allowing…
I can’t stress enough how important it is to us – and our clients – that we work with trusted news sources. We rely on them to disseminate our clients’ announcements, quote executives as credible expert sources and provide us…
As PR professionals, our career is so heavily focused on writing – news releases, pitches, emails, blog posts like this, etc. We are all “idea people” full of creativity. But sometimes, as creatures of habit, we can get caught in…
Last week, I performed a less-than-glamorous task at work – one that’s not even remotely related to PR. I may have squealed like a baby while doing it (probably among the top five grossest things I’ve ever done), but I…
Last week, a few colleagues and I decided to test out the new social media network/messaging app Peach. After a few grumbles (do we really need another social network?), we gave it a go, since it is our duty as…
This past weekend, I enjoyed my very last games as a Phillies Ballgirl. Man, what a wild ride! While we’re limited to a two-year tenure, these past two years have been chock full of life-changing experiences. I’ve met folks from…
Most of you reading this know that Buchanan Public Relations is a dog-friendly office. And while everyone here appreciates canine cuddles, you may not know that about half of us are just as, if not more, obsessed with cats. In fact,…
I know, I know. I sensed the proverbial eye roll as soon as the word “millennial” was mentioned. Entitled, inexperienced, obsessed with selfies − millennials seem to be branded with this negative stigma. But, there are many young adults in…