This is our public relations blog.
It’s easy to see business as a zero-sum game, dominated by competition between firms to secure limited resources and the best clients. However, one of the most beneficial things you can do to inject new ideas and a fresh perspective into your business is to interact with other professionals in the field – basically, you … Keep reading
For those of us in the profession of public relations, the rise of fake news and the attacks on legitimate media outlets have been deeply disturbing. The Code of Ethics developed by our industry’s leading professional association, PRSA, calls out honesty as one of six, key professional values that its members uphold: We adhere to … Keep reading
As most of you already know, United Airlines recently suffered a self-made disaster that left us PR pros with nightmares. What started as damning footage surfacing of a man being violently dragged off a flight, snowballed into a highly-publicized crisis that, ultimately, could have been avoided. In fact, I wrote a blog post a few … Keep reading
Buchanan Public Relations works with well-known clients, top tier publications, and has over a dozen employees (plus two dogs!). But it wasn’t always this way, and the road was not always an easy one. President Anne Buchanan tells the story of how Buchanan Public Relations came to be — from a one-person company operating out … Keep reading
Ever wonder how ruff it is for Lacey and Katie to come to work everyday? Check out a day in their life.
I handle the internship and co-op programs here, and, especially for summer, I get hundreds of resumes for only two open positions. A few weeks ago, AC Lesley wrote a blog post about some major resume mistakes we see: Why We Passed on Your Resume (Sorry, Not Sorry). She did a great job emphasizing the … Keep reading
That one time we all decided we needed to have yoga balls instead of chairs. It’s probably a good thing we’re all a little weird.
–Angie Alpizar A new kind of creative professional has emerged in the video production world over recent years. As cameras and software have become cheaper and more user friendly, the face behind the equipment has begun to change. Previously, anyone involved in film or video production would have a solo discipline. If you were the … Keep reading
The staff at Buchanan Public Relations has had their fair share of lucky moments; but instead of a pot of gold, our rainbows end in top tier media placements, unlikely connections with celebrities, and even the opportunity of a lifetime. Take a look, and may the luck o’ the Irish be with you!
It’s the most wonderful time of the year! No, not Christmas – March Madness. According to a recent study by Office Team, 32 percent of managers say March Madness activities are not welcomed in the workplace. And while 57 percent are okay with allowing it in moderation, only 11 percent of managers truly welcome the … Keep reading
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