This is our public relations blog.
This week’s launch of Microsoft’s long-anticipated Windows 10 has sent us down memory lane. In the last two years, we have been asked to help four or five companies either launch their new business or introduce a new product. With the exception of one (more on that in a minute), these “launches” truly didn’t deserve … Keep reading
Most of you reading this know that Buchanan Public Relations is a dog-friendly office. And while everyone here appreciates canine cuddles, you may not know that about half of us are just as, if not more, obsessed with cats. In fact, I’ve brought my feline friend, Phoebe, into the office on several occasions (I mean, come … Keep reading
One of the biggest headlines of the past week was that the U.S. Women’s World Cup team won 5-2 over Japan, marking its third Women’s World Cup title. Anyone who watched the game was inevitably swept up by the excitement and adrenaline. The American women handily defeated the Japanese in an impressive display of athleticism, … Keep reading
It’s been an exciting week at Buchanan Public Relations – we’ve moved into our new office in Bryn Mawr. Actually, today is our first day in the new space. So as we’re all busy unpacking and getting settled in, it seemed appropriate to focus this blog post on office feng shui. We all know the … Keep reading
There’s one challenge that all public relations practitioners face at some point: stress. It’s not surprising that being a PR executive was listed as the sixth most stressful job by Forbes in 2014. With its demanding deadlines, long hours and need to manage expectations of multiple clients, stress is something that naturally comes along with … Keep reading
I just came back from vacation – my first in five years to be exact (don’t ask, it’s a long story involving companies closing and new jobs). It was truly one of the best vacations I’ve ever taken, and it wasn’t just because it’s been so long – it was because I was completely focused … Keep reading
What does a tandem bicycle have to do with public relations? Good communication. My husband and I are avid cyclists. While we each own and frequently ride single bicycles, our favorite thing to do on weekends is to take our tandem out for a spin. We do the typical married couple thing – he’s the … Keep reading
Each year around this time, I get the urge to purge my closets of old clothing, steam clean my carpets and scrub every surface in my home. As a Type-A PR practitioner, I often take this energy into my office, using a designated Friday afternoon to rid my desk of excess paper and computer of outdated … Keep reading
Anyone who practices public relations knows how competitive it has become to secure quality media coverage these days. This is the direct byproduct of a shrinking media landscape and the explosion of technology that is constantly inundating us with information from every direction. But here’s another reason – more and more of the PR professionals … Keep reading
I know, I know. I sensed the proverbial eye roll as soon as the word “millennial” was mentioned. Entitled, inexperienced, obsessed with selfies − millennials seem to be branded with this negative stigma. But, there are many young adults in the professional world working hard to advance their careers and make better lives for themselves. … Keep reading