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Employee Feature: June

Although summer doesn’t officially begin until next week, we hope you’re already taking advantage of this beautiful weather. While you soak in the rays, it’s time to announce the June employee feature! This month, the spotlight is on AC Katie.Katie and her new puppy Shiloh

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IHOP and Its Temporary Name Change: Serving Up a Strategy

Courtesy of Pixabay

With the flip of its last initial, the chain became “IHOb.” Anticipation (and a lot of joking) built up as Twitter users guessed what the ‘b’ might stand for. IHOP, IHOb and International House began trending almost immediately. Then another wave of reaction — not all of it positive – rippled across the platform after the big reveal. (Burgers!)

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How to Use Twitter for Business

Twitter has 336 million active monthly users, according to the company’s Q1 letter to shareholders, yet some companies are still not using the social media platform effectively. Amanda Hill, Principal and CEO of Three Box Strategic Communications, noted this in a recent blog post for the Public Relations Global Network.

Courtesy of Pixabay

“Many brands are still missing the mark by not having an intentional Twitter marketing plan and strategy,” Ms. Hill says.  “Being proactive and strategic about your approach can generate positive brand exposure, quality hires, new business and more.”

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3 Reasons Every Business Should Use Multimedia ASAP

– Alex Harris

It’s no secret – we’ve all watched a Tasty video, completed a BuzzFeed quiz and tuned in to a Facebook live video. When comparing today’s digital landscape with the dawn of the internet and even the start of social media platforms, there are few similarities. As technology continues to change more and more quickly, analyzing multimedia trends has become essential to successful communication strategies.

3 reasons why you should use multimedia for business.
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Employee Feature: May

Spring weather is finally here (or maybe it’s summer weather now?). As May flowers begin to bloom, it’s time for this month’s employee feature. The spotlight is on VP Nicole, who is celebrating her birthday this month.

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Employee Feature: April

We’re just over a week into April, but somehow, it still feels like January. To distract everyone from this frigid weather, we have this month’s employee feature! This month, which is also her birthday month, the spotlight is on Lauren.

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Employee Feature – January

Employee Feature: January Name: Amanda Mueller Title: Account Executive Favorite Part of Working in Public Relations: I came from a broadcast background and used to work with many public relations professionals, so it’s been extremely fascinating to learn how the…

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Employee Feature: December

Name: Blair Kahora Cardinal Title: Assistant VP, Director of Media Relations Favorite Part of Working in Public Relations: Mentoring. Uplifting junior team members is essential for success. It’s never: “make this media list, and I’ll take it from here.” I…

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