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Flying the Coop

In late December, my husband and I are due with our first baby. I’m hustling in the office to create smooth account transitions for my clients and colleagues. What I’ve found is that there’s no shortage of things to consider when you’re going to be out for three months.

PR Shutdown

With the federal government shutdown and its never-ending ripple effect on everything from the global economy to the corner store, I began to wonder what would happen if the PR field were to experience a similar “shutdown.”

The Oldest in the Office

Karen Ivory looks at what has changed — and what hasn’t — over the course of her 35-year career in journalism and public relations.

7 SEO Basics Every PR Pro Should Know

PR professionals must be savvy in digital communications tactics in order to remain in the game. Account Executive Kathleen McFadden looks at seven basics every PR pro needs to master SEO.

What I Didn’t Learn in College

In June, I began my internship at Buchanan PR, where I have learned crucial skills to set the framework for career success. The following are the surprising but useful PR lessons that my experience at Buchanan PR has taught me.

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