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The Importance of Staying Informed

– Maggie Rugolo With headlines alternating daily between terrorist attacks and political turmoil, reading the news can be painful. It would be much easier to simply put the paper down and live in a blissful bubble of denial and oblivion…

Own Your Story: 4 Key Lessons from Public Relations

There’s no such thing as a normal day for public relations professionals. From drafting press releases and pitching the media to managing social media accounts and responding to crises, our work varies according to client needs and many factors beyond…

From a Past Intern…

Katie Dillon, a rising-senior at The George Washington University, was a member of the Buchanan internship program last summer. Katie is pursuing a double major in Women’s Studies and Journalism. We recently received this nice letter from her, which mentions…

Career Study at Buchanan PR: How It Impacted Me

– Gabby Guarnaccia High school is one of the most important times in a person’s life. It is full of learning new things, discovering yourself and experiencing new opportunities. As a senior this year, I have been pushed to try…

Three Reasons Your PR Firm Should Make Friends

It’s easy to see business as a zero-sum game, dominated by competition between firms to secure limited resources and the best clients. However, one of the most beneficial things you can do to inject new ideas and a fresh perspective…

PR Lessons to Learn from United Airlines Crisis

As most of you already know, United Airlines recently suffered a self-made disaster that left us PR pros with nightmares. What started as damning footage surfacing of a man being violently dragged off a flight, snowballed into a highly-publicized crisis…

The Story of Buchanan Public Relations

Buchanan Public Relations works with well-known clients, top tier publications, and has over a dozen employees (plus two dogs!). But it wasn’t always this way, and the road was not always an easy one. President Anne Buchanan tells the story…

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