Intel from our team of thought leaders and experts
With the flip of its last initial, the chain became “IHOb.” Anticipation (and a lot of joking) built up as Twitter users guessed what the ‘b’ might stand for. IHOP, IHOb and International House began trending almost immediately. Then another…
Curious why you keep receiving emails from tech giants like Facebook and Uber explaining their latest “Privacy Policy Update?” Last Friday, the General Data Protection Regulation (GDPR), the European Union’s new set of privacy rules, officially went into effect. These…
Twitter has 336 million active monthly users, according to the company’s Q1 letter to shareholders, yet some companies are still not using the social media platform effectively. Amanda Hill, Principal and CEO of Three Box Strategic Communications, noted this in…
– Alex Harris It’s no secret – we’ve all watched a Tasty video, completed a BuzzFeed quiz and tuned in to a Facebook live video. When comparing today’s digital landscape with the dawn of the internet and even the start…
I recently returned from Toronto, where I attended back-to-back conferences with some of the smartest PR leaders I know. PRGN (Public Relations Global Network) hosted more than 40 PR firm owners from around the world. That was followed by Counselors…
Spring weather is finally here (or maybe it’s summer weather now?). As May flowers begin to bloom, it’s time for this month’s employee feature. The spotlight is on VP Nicole, who is celebrating her birthday this month. Name: Nicole Lasorda…
Since 2014, industry professionals have been encouraging the implementation of an integrated model, making use of paid, earned, shared and owned media (PESO) altogether. But, some PR professionals have been slow to adopt the PESO model (via Spin Sucks)– many…
We’re just over a week into April, but somehow, it still feels like January. To distract everyone from this frigid weather, we have this month’s employee feature! This month, which is also her birthday month, the spotlight is on Lauren…
We’ve had approximately four thousand snow storms this year (okay four, but I’m being dramatic, because it’s spring, darn it). When you work in public relations and a snowstorm comes, it only means one thing – a work-from-home day. According…
As PR pros, we try to make connections with reporters to secure coverage for our clients. Ideally, we’ll be creating a mutually beneficial relationship where our clients get coverage, and reporters get an interesting story or a source who provides…
