The Thrill of Operations
With responsibility for operations at Buchanan Public Relations, here are some of the things I might think about during a typical day.
Flying the Coop
In late December, my husband and I are due with our first baby. I’m hustling in the office to create smooth account transitions for my clients and colleagues. What I’ve found is that there’s no shortage of things to consider when you’re going to be out for three months.
Teaching a Semi-Old Dog New Tricks
Account supervisor Nicole Lasorda reflects on what she’s learned — 14 years on in her career — after coming on board at Buchanan PR.
Four PR Lessons I’ve Learned Playing Softball
There are many ways in which softball, baseball and public relations are related. Here are four lessons I’ve learned since starting my internship at Buchanan PR.
PR Shutdown
With the federal government shutdown and its never-ending ripple effect on everything from the global economy to the corner store, I began to wonder what would happen if the PR field were to experience a similar “shutdown.”
The Oldest in the Office
Karen Ivory looks at what has changed — and what hasn’t — over the course of her 35-year career in journalism and public relations.
5 Things We Learned from a Dog Trainer
By Anne Buchanan and Emily DiTomo We are big believers in training and development for our staff. That commitment also extends to our canine workers. When Anne adopted a timid shelter dog named Lacey, her early visits to the office…
My First Year in the PR World
Account coordinator Jess Emery looks back at her first year at the agency, with three unexpected lessons learned.
7 SEO Basics Every PR Pro Should Know
PR professionals must be savvy in digital communications tactics in order to remain in the game. Account Executive Kathleen McFadden looks at seven basics every PR pro needs to master SEO.
Board Placements Can Be a Winning Strategy
There are many good reasons for companies to encourage their employees to join the board of a nonprofit organization. VP Nancy Page shares some key objectives.