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News, advice, analyses... and the occasional hot take

All for the love of the media list

Media List (mēdēə/ + list/) Practical definition: A contact list of journalists and reporters (normally specific to a certain pitch or release) Real-Life Definition: The task assigned to what I’m willing to wager is 100% of public relations interns Here…

PR Pop Quiz: When is a Product Launch Not a Product Launch?

This week’s launch of Microsoft’s long-anticipated Windows 10 has sent us down memory lane. In the last two years, we have been asked to help four or five companies either launch their new business or introduce a new product. With…

In Defense of the “Crazy Cat Lady”

Most of you reading this know that Buchanan Public Relations is a dog-friendly office. And while everyone here appreciates canine cuddles, you may not know that about half of us are just as, if not more, obsessed with cats. In fact,…

A Beginner’s Guide to Office Feng Shui

It’s been an exciting week at Buchanan Public Relations – we’ve moved into our new office in Bryn Mawr. Actually, today is our first day in the new space. So as we’re all busy unpacking and getting settled in, it…

Squashing Stress at Work

There’s one challenge that all public relations practitioners face at some point: stress. It’s not surprising that being a PR executive was listed as the sixth most stressful job by Forbes in 2014. With its demanding deadlines, long hours and…

The Importance of Disconnecting on Vacation

I just came back from vacation –  my first in five years to be exact (don’t ask, it’s a long story involving companies closing and new jobs). It was truly one of the best vacations I’ve ever taken, and it…

On a Bicycle Built for Two

What does a tandem bicycle have to do with public relations? Good communication. My husband and I are avid cyclists. While we each own and frequently ride single bicycles, our favorite thing to do on weekends is to take our…

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