The Power of Simplicity
Have you ever struggled when it comes to pitching complex or technical clients to the media? Buchanan Public Relation’s President Anne Buchanan breaks down why simplicity is key.
Does This Tweet Make Me Look Insensitive?
We’re living in a world where the leader of the U.S. tweets his every movement and #burn is so common, even grandmas know what it means. Twitter, Facebook, Instagram, Snapchat: We use them every day – personally and professionally. But…
Lights, Camera, Organization!
The last couple of months at BPR have been an exciting flurry of new cameras, lenses, audio equipment and learning experiences. As demand for video increased, it quickly became apparent that while building a new program, we needed to implement…
Will you accept this…pitch?
As a male in a predominately female office, I’ve had to learn to adapt to the likes and dislikes of the female majority when it comes to pop culture. One of those things, which I have now grown to love,…
Award Season at Buchanan Public Relations
Now that award season is upon us, we decided to look back on some of our own trophies this year. It may not be the Oscars or the Golden Globes, but Buchanan Public Relations was certainly a strong competitor at…
“Mindset of a Guardian, Heart of a Warrior:” Serving As Public Information Officer For a Major Police Department
– Anne Buchanan Last month, the Philadelphia Chapter of PRSA bestowed its Integrity Award on Lieutenant John Stanford, Public Information Officer for the Philadelphia Police Department. The award annually recognizes an individual or team whose efforts mirror the core value…
Writing About Complex Subjects
As a PR practitioner, I have a few not-so-shocking confessions to make: I’m not a lawyer, nor am I an accountant. Additionally, I have never attended medical school, and I haven’t had a chance to get much experience in investing,…
4 Ways to Take on the Holiday Season like a PRo
The weather is cold, the stores are packed with shoppers, and you are well on your way to finalizing the dinner menu while figuring out what you’re going to get dear Aunt Nadine for the family gift exchange this year…
4 Things About Digital Health That Could Matter to Healthcare PR
– Anne Buchanan and Megan Keohane On Tuesday, November 29, 2016, agency president Anne Buchanan and I attended an event on mobile technology in healthcare, organized by the Greater Philadelphia Chapter of the Healthcare Businesswomen’s Association (of which we are…